What do you need before creating a Brand Profile?
- You’ll need to have an Ad Account Connected to Peasy
- Facebook Pixel
What you need to know
Peasy’s Brand Profile is how Peasy assigns an AI specifically to your business. It is how Peasy understands your business in order to strategise and optimise your campaigns so you achieve maximum results at your given budget. Peasy uses various industry data besides your own past campaign data in order to do audience targeting, campaign optimisation, campaign predictions and campaign strategy. That is why it is important that when you setup your Brand Profile, in order to acheive success through digital marketing, you must first set up your Brand Profile properly.
In this tutorial, we’ll cover how to create your very own Brand Profile.
Setting up your Brand Profile is simple, all Peasy needs to know is how you sell and the industry you are in. Having insights into your funnel helps as well as that helps Peasy understand what type of campaigns you should run in a Full Funnel Strategy.